Build on the sharing your employees already do.

You do not need to convince a marketing leader that employees have a voice. The useful question is how to support that voice and understand its contribution to a campaign.

30 minutes to explore your team’s next campaign.

tallyman / field notesExample

“But my employees are posting!”

  • Keep the participation you already have.
  • Connect the next campaign to individual links.
  • Review the recorded traffic together.
The aim is to understand and support an existing habit.

Make the next campaign easier to follow.

A clear starting point for employees. A more useful review for marketing.

Make existing participation easier to support

Give regular contributors a clear brief and relevant material. Ask what would make sharing easier for colleagues who want to take part but need a starting point.

Keep employees in control of their voice

Let people adapt the message and publish themselves. A useful advocacy program gives them something worth saying and room to say it naturally.

Bring evidence into the program review

Review the campaign’s recorded posts and link visits. Pair that view with employee feedback to decide which stories, prompts and assets to repeat.

Before you book.

Why add software if participation already feels sufficient?

If your current approach gives you everything you need, another tool may not help. tallyman is relevant when coordinating briefs or understanding campaign traffic still takes guesswork.

Will tallyman monitor personal accounts?

No. It does not connect to or monitor employees’ social accounts. The workspace contains prepared posts and activity, with visits recorded through tallyman links.

See what your team’s sharing brings back.

See how this workflow fits your team in a 30-minute demo. We’ll discuss your campaign, team and rollout questions.