Posting is visible. Its contribution takes a closer look.

Your employees may already share enough. Give your next campaign a way to connect that sharing to recorded website visits, so the review goes beyond the posts you happened to notice.

Book a demo Explore the workflow

30 minutes to explore your team’s next campaign.

tallyman / field notesExample

From observation to evidence

  • Observation: “I saw several employee posts.”
  • Question: “Which links brought visits to the story?”
  • Evidence: Recorded visits by teammate and campaign
Link attribution identifies the associated post, not the identity of the reader.

Make the next campaign easier to follow.

A clear starting point for employees. A more useful review for marketing.

Define the question before the campaign

Choose a useful question: which teammates’ links brought visits to this customer story? Keep it specific enough that tracking-link data can help answer it.

Make each contribution traceable

Ask participants to use their individual link. A shared destination URL alone cannot separate the recorded contributions of different teammates in tallyman.

Report the result with its limits

Use recorded visits as a signal of link activity. Read it alongside the campaign context, and avoid presenting requests as unique people, sales opportunities or a complete account of participation.

Before you book.

Can we prove ROI with link visits?

Visits alone do not prove financial return. tallyman provides a view of recorded traffic; lead quality, conversions and revenue require additional evidence.

What if a tracked link is forwarded?

Requests through that link remain associated with the original post and teammate. The count does not prove that every visit came directly from the original social post.

Take a closer look

Team scoreboard & reporting

Review visits through employee tracking links by teammate and campaign. Give marketing a shared view of recorded traffic from team content distribution.

Employee advocacy

Coordinate employee advocacy with campaign briefs, personal posts and individual tracking links. See the recorded website visits behind team sharing.

See what your team’s sharing brings back.

See how this workflow fits your team in a 30-minute demo. We’ll discuss your campaign, team and rollout questions.